Autoline After Hours 14 - Brand Flakes

With the screwy way auto brands are moving around these days it’s
like trying to watch the pea in a shell game. Hummer’s going here,
Saturn there and Saab who know’s where? Well one guy who may not
have all the answers but certainly has a good idea is Charlie
Hughes, the former auto exec with Land Rover and Mazda (to name
two), author of the book Branding Iron and our guest on this week’s
edition of Autoline After Hours. He joins John, Peter & Jason
to discuss the future of the bankrupt Detroit Two, where Ford fits
into the mix, as well as a bevy of other brand analysis. And after
they handle this week’s Rapid Fire segment Jason updates us on on
the leaders in the After Hours GM Bankruptcy Bonanza. We’re getting
closer to a winner. Have a great and safe 4th of July everyone.