Autoline After Hours 54 - Excellence For All!

This week we welcome Chantel Lenard, Ford's Group Marketing Manager
for Global Small and Midsize Cars. We'll be asking her about the
challenges ahead as the Ford Fiesta launches this summer. For
instance, what will the company be doing to train its dealers, and
how can it prevent the Focus from cannibalizing Fiesta sales? Of
course we'll also get into the news of the week including the
ousting of Susan Docherty as GM's head of marketing. Plus, we'll
find out what Mr. De Lorenzo thinks about Chevy's new tagline. And,
our analysis of April sales indicates Chrysler could be on the way
back up, but not everyone agrees. John McElroy's in studio with
Peter De Lorenzo, the Autoextremist, as well as David Welch from
BusinessWeek and Bloomberg News.