(#88) Guest: Charlotte from & Breathe | How &Breathe First Aid Hit 11 Million Views and Sold Out Courses Using Organic Social Media Content

In this episode of Make It Happen, Iyia sits down with Charlotte,
founder of &Breathe one of Make It Happens students, to
unpack how she went from paediatric ICU nurse to building a
fast-growing education business reaching over 15 million organic
views in six months. Charlotte shares how solving a real problem
for parents led to sell-out online and in-person trainings, the
exact social media and collaboration strategies she used to grow
without ads, and why giving away free value builds unstoppable
trust. They dive deep into content strategy, influencer marketing
for service businesses, community building, mindset, and the
power of “done is better than perfect,” especially as a mum
balancing business and family.


This episode is a must-listen for anyone who thinks starting or
growing a business feels impossible, and proof that with the
right framework, execution, and values, ordinary people really
can build extraordinary results.


Charlottes Links: https://www.andbreathefirstaid.co.nz/


www.makeithappen.org.nz
Socials: @makeithappen


 


 


 


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