ThePrintPod: Not lab-grown, only a natural one can be called a 'diamond', as per India's new rule

ThePrintPod: Not lab-grown, only a natural one can be called a 'diamond', as per India's new rule

vor 7 Monaten
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vor 7 Monaten

The Bureau of Indian Standards has introduced a new rulebook that
changes how diamonds can legally be described and it directly
affects what consumers see, read, and buy. From now on, if a
product says 'diamond', it means a natural diamond. If it’s
lab-grown, it must say so clearly, fully, and without marketing
spin. For India’s jewellery market, it marks a major step toward
transparency. Samah Qundeel explains.
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ThePrintPod: Not lab-grown, only a natural one can be called a 'diamond', as per India's new rule
ThePrintPod: Not lab-grown, only a natural one can be called a 'diamond', as per India's new rule

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