The Data Reality of Eco-Design – Jahanzeb Tariq (Viessmann)

WAYS – Ecodesign Encounters from the Field


Episode #2 – Jahanzeb Tariq (Viessmann Climate Solutions)


Why sustainable product design often fails not because of
technology – but because the product data simply isn’t there.


About WAYS


WAYS explores real-world experiences at the intersection of
eco-design, product sustainability, digital transformation and
regulatory readiness (ESPR, Digital Product Passport, data
governance and the twin transformation).


Who This Episode Is For


Relevant for:


• product managers working on sustainable product development


• sustainability and ESG leaders in manufacturing


• engineers integrating lifecycle thinking into product design


• teams preparing for ESPR or the Digital Product Passport


About the Guest


Jahanzeb Tariq


Global Manager Sustainability Innovation


Viessmann Climate Solutions


LinkedIn


https://www.linkedin.com/in/jahanzebtariq/


Company


https://www.viessmann-climatesolutions.com/


About the Host


Wolfgang Steiner


Founder, Ecoviator


LinkedIn


https://www.linkedin.com/in/wolfgangsteiner/


Ecoviator


https://www.ecoviator.com


Summary


In this conversation with Jahanzeb Tariq, we explore how
eco-design becomes operational inside a global manufacturing
organisation.


JT works at the intersection of engineering, sustainability and
business innovation, helping product teams integrate
sustainability KPIs into real product decisions.


The discussion touches on the practical challenges of introducing
lifecycle thinking into complex industrial products. From
manually weighing components during early lifecycle assessments
to coordinating sustainability, engineering and product teams,
the episode illustrates the organisational and data realities
behind eco-design.


We also discuss product data maturity, system thinking in energy
technologies and the growing role of the Digital Product
Passport.


Why Listen


Practical insights on:


• translating sustainability goals into product development
decisions


• using embodied carbon as a design KPI


• overcoming data challenges in lifecycle assessments


• coordinating cross-functional teams for eco-design


• why the future of sustainable product innovation lies in system
thinking


Keywords


Eco-Design, Lifecycle Assessment, Product Sustainability,
Sustainability Data, Digital Product Passport, ESPR, Product
Development


Chapters


00:00 Intros


02:50 JT’s journey into sustainability


04:41 The organisational paradox


06:17 Embodied carbon as KPI


08:01 Aligning teams


11:31 System thinking


15:22 Data challenges in LCAs


20:06 System-agnostic energy solutions


23:23 Breaking silos


24:40 Switching off


26:59 Reflections


Content Type: Interview


Primary Goal: Education


Music Credits


“Lullaby | Hip-Hop Instrumental” by kontraamusic


Source: Freesound.org


Licensed under Creative Commons CC0