CEO Playbook #9 - CRISIS COMMUNICATIONS: Keep Calm and Communicate

vor 6 Jahren

23 Minuten

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Podcast

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SPEAK LIKE A CEO

Wirtschaft

Beschreibung

vor 6 Jahren

A crisis is by definition an extraordinary circumstance
presenting daunting challenges. Crisis communications can be hard
to get right. Even though, it is arguably the most important
aspect of communications. A crisis is a “make or break” moment
for your professional and corporate brand. That’s why in this
episode, we talk about some of the most high profile incidents in
recent memory and break down the “do's" and “don’ts” of how to
communicate in a crisis.