CEO Playbook #13 - SEO

Search engine optimisation (SEO) is a buzzword of the digital
age. Whilst many businesses have understood its significance,
they have not yet fully comprehended how it works. With our
special guest Chelsea Blacker, founder and former Managing
Director of Re:Signal, a highly successful SEO and content
marketing agency based in London, we discuss what impact SEO can
have on CEO reputation. With some invaluable tips and tricks,
Chelsea dives deep into the art of using Google to maximise the
visibility of your Internet profile, whilst also ensuring that
your company comes across as positively and accurately as
possible.