#62 - PASCAL BLUM - CEO UNU

#62 - PASCAL BLUM - CEO UNU

vor 6 Jahren
21 Minuten
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Beschreibung

vor 6 Jahren

unu is trying to reinvent urban mobility and improve the quality
of life for city-dwellers. With a communications strategy based
on emotional appeal, unu is already setting itself apart from the
rest of the mobility industry. At the helm, CEO Pascal Blum has
developed a company culture in line with this ethos. Talking to
Oliver Aust and Lena Carlson about the need to grow as a leader
and motivating your team with clear communications, this episode
is a guide to emerging from tough times even stronger.
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