157: Difficult Stories Make a High Performance Team. Caro Gabor, Movinx

"Our best marketing employee is Elon Musk!“, says Caro Gabor with
a twinkle in her eyes. Musk’s goal of fixing the „incredibly
inefficient“ car insurance market while making a lot of money
from it has gotten the attention of the car industry.


For car buyers, getting insurance is the least favourite part of
the purchase. This is about to change. Caro’s aim is to make the
insurance experience delightful, especially for that moment when
you need it. To do that requires solving some really hard
problems, something she relishes.


Since April 2021 Caro has been CEO of Movinx GmbH, a joint
venture of Mercedes-Benz and Swiss Re. The global startup has a
unique positioning, delivering mobility insurance through a
digital business model that takes full advantage of tech and data
to deliver a great customer experience. The aim is for it to
become invisible.


As a communicator, Caro is not holding back. As an experienced
entrepreneur, she believes that CEOs need to trust their teams
with the difficult stories for them to perform at their best.
Before joining Movinx, she was CEO and co-founder of Joonko,
Managing Director at finleap and the CEO of autohaus24 and
TopTarif Internet.


This episode is packed with insights into including:


How to bridge the dinosaur and the green field mindsets when
working with large companies


What truthful feedback can do for you and why Caro enjoys
disagreement


Why performance marketing is dead and what the next new big thing
is


Enjoy the episode and support the podcast by sharing it and
posting your review on Apple Podcasts:
https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535