210: Moment: How GetYourGuide built a Global Brand 

How many entrepreneurial journeys have started with a wrongly
booked ticket to China? Alone in a hotel room in Beijing,
Johannes Reck realised how a city is transformed when you have
access to tour guides and experiences.


Two years later, Johannes and university friend Tao Tao took a
leap of faith and launched GetYourGuide – a platform that unlocks
unforgettable experiences.


Fifteen years later, GetYourGuide has built a global brand with
strong word of mouth, product-market fit in multiple countries
including the US, and offers more than 70.000 unique experiences
worldwide.


In this mini episode of Speak Like A CEO, we offer a special
moment from episode 190 with CEO Johannes Reck.


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