303 How to Speak as a CEO So People Actually Listen. David Shelley

Many leaders sound inauthentic, robotic or fake.


It’s true: As a leader, it’s hard to sound authentic – to be
real, relatable, and trusted. Some messages may come across as
too corporate, others as too casual. 


The result is the same: there’s a gap between what you want to
say and what your people hear. 


To close that gap, I’m joined by David Shelley, CEO of Hachette
Book Group, one of the biggest names in global publishing, with
more than 220 million books sold annually.


He’s raw, real, and incredibly believable – and he shows us what
authentic leadership communication sounds like at scale.



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00:00 Introduction & Authentic Leadership


00:32 Open Office & Company Culture


01:39 Industry Changes & Inclusivity


02:27 Feedback & Growth Mindset


07:54 Diversity & Changing the Story


10:27 Business Growth & Pillars of Success


12:14 Understanding Consumers


14:50 Building Trust & Communication Channels


19:23 Transparency vs. Confidentiality


22:34 The Future of Publishing


26:03 Advice for Aspiring Authors


28:49 Leadership, Communication, and Final Advice


38:35 Closing Remarks