You shouldn’t be uncomfortable with the word "sales"

EP 394 - This week Andy meets Bernard Savage who leads
professional services business development consultancy - size ten
and half boots.


We have a wide running chat about how AI means that now, more
than ever, professional services firms need to embrace sales.
Luckily it’s also going to free up their time to do it.


I’m not sure he persuaded Andy that sales wasn’t a dirty word.
But we definitely buy into his rallying call that if you just do
the same things as everyone else, then, well you are not going to
stand out and your business will die.


Straight talking advice indeed.


*For Apple Podcast chapters, access them from the menu in the
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Spotify Video Chapters:


00:00 BWB with Bernard Savage


01:19 Andy's Views on Bernard


04:02 Quickfrie - Get to Know Bernard


06:33 The Reality of Professional Services


12:45 Networking and Business Development


21:17 Client Relationships and Commerciality


25:15 Evolving Business Development Strategies


25:53 Impact of AI on Professional Services


26:24 The Dominance of London in Professional Services


27:41 The Importance of Client Relationships


30:28 The Role of LinkedIn in Professional Networking


33:06 Regional Differences in Professional Services


35:33 Northern England: Challenges and Opportunities


48:38 Balancing Authenticity and Professionalism


51:24 Wrap Up


businesswithoutbullshit.me


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