The Corporate Conscience: When CEOs Get Political

EP 395 - Can big business actually change the world or is it all
just PR?


Andy speaks to Lucy Parker, Senior Advisor at Brunswick and
co-author of The Activist Leader, on why CEOs need to stop
playing it safe and start thinking like activists.


From Gordon Brown’s task force to boardrooms at Maersk and
Walmart, Lucy shares how companies can bridge the gap between
profit and purpose, and why the future belongs to leaders with a
backbone.


*For Apple Podcast chapters, access them from the menu in the
bottom right corner of your player*


Spotify Video Chapters:


00:00 BWB with Lucy Parker


01:19 Andy's Intro


03:04 Quickfire - Get To Know Lucy


09:47 Lucy's Current Role at Brunswick


10:25 Big Business Addressing Societal Issues


14:27 Challenges and Misconceptions About Big Business


22:44 Big Businesses Making a Positive Impact


28:19 The Role of Regulation and Policy in Business


35:11 The Future of Business and Societal Change


44:51 Developing a Sustainable Mindset


45:35 The Role of Leadership in Sustainability


45:59 Challenges and Responsibilities of Modern Business


49:16 The Complexity of Global Issues


49:40 The Journey Towards Net Zero


51:02 Transparency and Accountability in Business


01:07:33 The Importance of Data in ESG


01:13:40 Activist Leadership in Business


01:23:18 The Power of Storytelling in Leadership


01:26:12 Wrap Up


businesswithoutbullshit.me


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