FINN Voices: Making Better Health IT Tech Decisions: An Insider's Look at CIO Buying Trends

On this episode of FINN Voices, host Beth Friedman sits down with
Phil Sobol, Chief Commercial Officer at CereCore, a healthcare IT
services company specializing in application support, advisory,
infrastructure, and staffing solutions. Planned during Becker’s
2025 Health IT + Digital Health + Revenue Cycle Management
Conference in Chicago, Beth and Phil unpack the latest insights
from CIO conversations, focus groups, and industry media to
forecast what’s ahead for health IT purchasing in 2026. They tackle
the pressing questions hospital and health system CIOs face today:
how to make smarter IT investments, deliver measurable ROI, and
align technology decisions with organizational goals. The
discussion also dives into the unique challenges of smaller
hospitals, where CEOs and CFOs often double as IT decision-makers.
Finally, Phil highlights how several CereCore clients empower their
IT leaders to make confident, data-driven technology decisions. He
shares the newest strategies to navigate the 2026 buying cycle with
clarity and impact. Find all of our network podcasts on your
favorite podcast platforms and be sure to subscribe and like us.
Learn more at www.healthcarenowradio.com/listen