Can we be ‘nudged’ to act on climate change?

Drastic change is needed to limit the increase in the global
temperature caused by climate change. More than two-thirds of
global greenhouse gas emissions come from how we live our lives.
But the behaviours that drive these emissions tend to be deeply
habitual and hard to shift - the way we heat our homes, what we
eat and how we travel to work. And our behavioural good
intentions all too often fail to translate into action. So our
climate question this week is how we can be nudged, or even
shoved, to change?


Guests: Elisabeth Costa, senior director, Behavioural Insights
Team Erik Thulin, behavioural science lead at the Centre for
Behaviour and the Environment at Rare Professor Martine Visser,
behavioural economist at the University of Cape Town Mo Allie,
BBC reporter in Cape Town


Presented by Graihagh Jackson and Neal Razzell Produced by Alex
Lewis Researched by Zoe Gelber Edited by Emma Rippon


And if you’ve got a climate question, then email the team:
theclimatequestion@bbc.com