283. Pete Hull, Founder and CEO of Fitstop

Today, I'm joined by Pete Hull, founder and CEO of Fitstop.


 


With 165 locations across four countries, it hosts team-based
workouts combining functional strength, metabolic conditioning,
and social connection.


 


In this episode, we discuss the brand’s approach to
results-driven social fitness.


 


We also cover:




Fostering genuine community




Finding the right franchise partners




Adapting the Aussie-born concept to the US





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Website: https://fitstop.com/

FitStop IG: https://www.instagram.com/fitstopfitness/

Pete’s IG: https://www.instagram.com/peterhull


 


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fitness and health facilities.



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Chapters:


(00:00) Introduction


(01:30) Fitstop background


(02:15) Social strength training


(04:00) From motocross athlete to fitness entrepreneur


(06:00) The Fitstop training methodology


(08:15) Creating genuine community in group fitness


(11:15) Making training accessible


(14:30) The social aspect of strength training


(17:45) Functional fitness for everyday life


(19:45) Expanding into the U.S. market


(22:30) Finding the right franchise partners


(24:15) Adapting the concept for the American market


(26:15) Technology and performance tracking


(28:30) Supporting members' wellbeing beyond workouts


(31:00) The Australian fitness boom


(32:30) Future roadmap


(35:00) Conclusion