#397 - Fixing This CEO’s LinkedIn Outreach

In This Episode:


Jack and Jeremy return from a break with a fresh teardown of a
LinkedIn InMail pitch. They dive into whether the message hits
the mark, who it’s really for, and how to make outreach campaigns
more effective. It’s a fun, punchy critique packed with
real-world advice for sales pros and copywriters alike.


 


Key Notes:


The importance of clear value propositions in outreach
messages

Why lazy list-building kills good campaigns

How to rewrite messages to include relevant personalization
and social proof

The role of silent objections and when to handle them in cold
emails

Whether certain low-ticket offers really warrant a
call-to-action for meetings

Tips for list targeting: looking for buyer signals like team
size and premium usage

The case for directing recipients to a high-trust landing
page vs. asking for a call



This teardown highlights how even simple offers require
thoughtful positioning. Jack and Jeremy show that with the right
tweaks, even a lukewarm pitch can be reworked into a compelling
outreach message


 


About the hosts:


Jack Reamer founded SalesBread.com – the lead generation agency
that brings B2B companies 1 lead per day by sending
ultra-personalized LinkedIn messages and cold emails. Show
listeners can book a free, 15-minute lead generation brainstorm
session here: https://salesbread.com/contact/


Jeremy Chatelaine founded QuickMail.com – the most performant
cold email platform to get replies, thanks to industry-leading
features such as Deliverability AI and Advanced Stats. Start your
trial today here: https://quickmail.com