FITNESS Without Bullshit

EP 368 - This week we meet Jonathan Lundy, CEO of the Fluencers
group, a man of seriously impressive willpower as well as
business acumen. To lose weight and take control of his own
health, he once ate only 1500 calories and went to the gym with a
personal trainer for every day, for 365 days straight.


He talks us through how this process gave him a disdain for all
the bullshit that floats around the fitness and wellness
industries and the will power to create a different approach. An
approach that has had amazing success and became the basis of a
business that now operates across fitness, health, beauty and
even pets.


Luckily for us he’s a dog person, and someone who still likes to
find time for the odd pint of “proper” beer.


*For Apple Podcast chapters, access them from the menu in the
bottom right corner of your player*


Spotify Video Chapters:


00:00 BWB with Jonathan Lundy


00:57 Jonathan's Weight Loss Journey


01:38 Building a Fitness Business


02:48 Challenges in the Fitness Industry


06:40 The Role of Personal Trainers


17:44 Expanding the Empire!


30:32 Career Risks and Integrity in Medicine


30:58 Doctors and Brand Collaborations


31:59 Challenges Faced by Medical Professionals


33:31 The Role of Medical Influencers


35:34 Efficient Business Practices


38:49 Entrepreneurial Journey and Future Goals


49:55 Quickfire - Get To Know Jonathan


54:14 Wrap Up


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