TFS#212 - Kesii Dee (183k followers) Quit Her Investment Banking Job To Go All-In On Her Ecom Business

Kesii Dee is a lifestyle and fashion influencer
with over 183,000 followers. She holds a degree in Civil
Engineering and Finance from The University of Queensland and
previously worked in finance. In 2024, she transitioned from
investment banking to help her mother grow their family-owned
Feng Shui shop, Serenity Art & Home. Kesii shares personal
insights, family life, and promotes the business on her social
media.


Connect with Kesii Dee!


www.instagram.com/kesiidee


www.youtube.com/@Kesiidee


CHAPTERS:


0:00 - Introduction


0:57 - Meet Kesii Dee


1:59 - Andy shares his experience studying Actuarial Science, and
Kesii about pursuing Engineering


6:28 - Andy's journey in starting his own e-commerce and
education company


9:28 - Transitioning from investment banking to becoming a social
media influencer


11:51 - Transitioning from Civil Engineering to working as an
Analyst at an investment bank


13:39 - Kesii on wanting to become a bartender on a cruise ship
when she was 16 years old


14:15 - Kesii shares her experience working 13 different jobs,
earning $8–$9 per hour at a young age


15:08 - Kesii recounts her experience serving a scientist earning
$50 per hour while she was working at Gloria Jean's for $9 per
hour


17:23 - Kesii shares why she chose to study Civil Engineering


18:29 - Kesii shares her experience studying a dual degree in
Finance and Engineering


23:12 - Kesii's experience as a UCLA exchange student


28:33 - How Kesii got into social media


35:57 - From the corporate world to building her own e-commerce
business


38:34 - Andy's experience working his first job at McDonald's


40:14 - Comparing the ranking of first jobs: McDonald's vs. KFC
vs. Hungry Jack's


41:59 - Andy's journey from swimming instructor and math tutor to
starting a dropshipping business


45:45 - Kesii talks about her dream to go to Coachella before
turning 30


46:26 - Kesii's experience going into Made in America festival
listening to Kendrick, Migos


47:04 - P Diddy's son birthday party with Justin Bieber


48:41 - Kesii on building her social media for her Feng Shui
bracelets business


52:57 - Kesii shares how her corporate experience helps navigate
business challenges


56:56 - Always Close to Success: Andy shares why he chooses to
live each day to the fullest


59:19 - Setting boundaries: Why you shouldn’t always be the go-to
person


1:12:55 - Is it true that successful people experience more
failures?


1:22:01 - How Andy lost all his friends after coming back from
San Francisco


1:25:15 - Andy shares how he organized a mastermind dinner with
top founders around Sydney


1:28:19 - Kesii's thoughts on content creators from America vs.
Australia


1:31:58 - Andy's journey working with a startup in San Francisco


1:37:51 - Andy on not craving to return to San Francisco


1:43:00 - Why do most people fake their tough upbringing stories?


1:47:02 - Andy’s 5-year goal to have two kids by 30


1:49:57 - How much did Andy pay for the domain 'studying.com'?


1:56:38 - Andy shares the long-term goal for his company,
'studying.com'


2:01:17 - Kesii shares how she got an e-commerce course for $10K
to help grow her business


2:04:02 - Andy's thoughts on how Kesii should grow her e-commerce
business


2:08:10 - Kesii shares the meaning of the three bracelets she is
wearing


2:16:11 - Kesii shares how she got into Feng Shui


2:20:13 - Kesii shares the meaning of her necklace


2:23:57 - Kesii explains how she arranges her room using Feng
Shui principles


2:28:50 - How does Feng Shui help you find a girlfriend or
partner?


2:35:26 - Organizing Andy Mai office for better Feng Shui


2:44:41 - Kesii shares her recent life discoveries


2:48:23 - Kesii’s personal goals and focus for the next 6 months


2:50:12 - Connect with Kesii Dee


2:50:27 - Outro