Radhika Koolwal, Co - Founder - Urban Space

Radhika Koolwal is the co-founder of Urban Space, and her role in
transforming her husband Rohit Agarwal’s family textile business
from Ahmedabad into one of India’s leading home decor brands.


Urban Space is a great example of how a fresh perspective can
take a traditional business to new heights. Rohit, with his deep
expertise in textiles and production, laid the foundation for the
brand’s quality-first approach. However, it was Radhika’s entry
into the business that truly propelled its growth in the digital
age.


When Radhika joined the business in 2018, she had no prior
experience in textiles or home decor. Yet, she brought her
background in engineering and marketing to the table, setting up
Urban Space’s e-commerce and digital strategies from scratch. Her
ability to quickly adapt and understand market trends has been
instrumental in Urban Space’s growth, particularly in the highly
competitive online market. Today, the brand boasts
INR 6 crore in monthly sales and a strong digital
presence, which she has helped build from the ground up.