The Cloud Is “Underhyped” – and Ready to Rock

Each month, “Lochhead on Different” episodes will explore the
need to differentiate people, products, and services in a world
that encourages a lot of imitation. A best-selling author, top
podcaster, and former tech-industry CMO, Christopher Lochhead is
a student of not only business and technology and marketing but
also human nature, human folly, human genius, and very human joy.


Episode 10


In this episode, Chris kicks off with John Doerr of the legendary
venture capital firm Kleiner Perkins – who famously said the
internet was underhyped. He took heat for it – but guess what,
John was right. Also, he says Kevin Maney, who co-authored Play
Bigger with Chris says the cloud is also underhyped.


He says his buddy Big Ben Rewis is advising a startup called
Verdant Robotics. They have sensors on plants that are able to
detect moisture levels – a/k/a chill hours – and the more chill
hours the better, because trees sleep longer in hibernation when
it’s colder.


He goes on to say that Steve Pratt has a company called
Noodle.ai, and their mission is to optimize manufacturing and
supply chains. Forty-percent of the food on the planet rots. And
40% to 50% of trucks on the road are empty because they are not
optimized – and that creates 42 billion wasted miles, and over 97
million tons of CO2.


He says when he was with a company called Mercury that got its
start in quality testing it went like this: “Test, test, test.
Monitor, monitor, monitor.” Not so for Shadow Inc., which
produced an app in two months that screwed up the entire Iowa
Caucus.


Chris says that a podcast featuring a husband and wife team
called Phelim McAller and Ann McElhinney are following the Harvey
Weinstein trial, day by day. They have actors in LA read the
pieces, and they stitch things together overnight. He says it’s
groundbreaking.


I tell Chris that people are saying this is the end of
innovation. And I say that a bureaucrat was running the U.S.
Patent Office in 1907, and he said, “We should now shut down the
U.S. Patent Office because everything that can be invented has
been invented.”


He then turns to the Coronavirus. Corona beer surged over 3,200%
globally on Google, and Chris says, “Are those people allowed to
vote – or to procreate?” I joke that, “I've got to run because
I've got a case of Corona beer that I've to get rid of. I just
heard that it's deadly.”


See acast.com/privacy for privacy and opt-out information.


Visit Cloud Wars for more.