If You Build a House on Swamp Land…

Bonnie Tinder is the founder and CEO of a company called Raven
Intel (www.ravenintel.com), and it’s an independent B2B peer
review site that is amplifying the voice of the customer. She
focuses on software customers, consulting partners, and software
vendors, and picks the best partners for their needs. In this new
monthly series called “Tinder on Customers,” Bonnie and I talk
about how not all partners are created equal, and choosing the
right one is critical to a project’s success.


Episode 1:


Bonnie thinks that COVID-19 was a massive reset. The digital
transformation projects that were happening prior to March were
clipping along and life was good. And then wham! Big projects
were taken down, and every single company changed their scope.


I tell her that Microsoft CEO Satya Nadella has gone through two
years of digital transformation in the past two months. Hear her
answer.


Bonnie concludes with the need to have a connection with
customers and employees, and the necessity to reinvent yourself
from the ground up. Businesses who were forward-thinking and had
a presence were the ones who came out on top.


Also in this episode:


· No industry has been immune to this disruption


· A curveball is okay – but when you’re expecting a fastball
you’d better be resilient at the plate


· Marie Kondo – let’s get rid of the things that no longer serve
us


· This is going to crush some businesses


This episode is brought to you by BMC Software.


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