Ep66 Category: Business/Coffee- Coffee Business Plan Discussion with U of MN students Josh and Matthew

Folly Rob sits down with two University of Minnesota students,
Josh and Matthew, who have a business concept based on single
origin espresso. They contacted Rob to meet and discuss the plan
and potential opportunities and challenges which turned into this
episode. Listen along with the discussion as potential strategies
and pivots are discussed in changing a pop-up concept into an
educational platform with a digital and physical presence. Topics
discussed include but are not limited to:


Challenges of a physical space

How to grow without increasing your time commitment

Focusing within a niche to capture an audience

How to build a trustworthy brand without your own expertise