Advanced analytics/AI based, one-to-one marketing communication at scale, assortment and store optimization

Conversation with the Antti Syväniemi, CEO of Houston Analytics
about practical application of Analytics and AI. 


We cover how AI and Advanced Analytics can support human decision
making in 1 to 1 marketing at scale and store/assortment
optimization. We also discuss how companies could implement such
solutions and what benefits could be expected. Finally, Antti
shares his views on what will change with regard to companies
using data and analytics, once current Corona virus crisis is
over.