Purpose & Principles | Episode 36 - Jeff DeGraff

This is a great conversation with innovator, Jeff DeGraff. Want
to think about things differently? Listen in as we discuss
disruption, opportunity, creativity and Jeff's new book "The
Creative Mindset." 


Jeff DeGraff is both an advisor to Fortune 500 companies and a
professor at the Ross School of Business at the University of
Michigan. His simultaneously creative and pragmatic approach to
making innovation happen has led clients and colleagues to dub
him the “Dean of Innovation.”


He has written several books, including Leading Innovation,
Innovation You, and The Innovation Code. Jeff’s thoughts on
innovation are covered by Inc., Fortune, and Psychology Today. He
has a regular segment on public radio called The Next Idea. His
most recent book, The Creative Mindset, brings 6 creativity
skills to everyone.