16 - Automation versus Personalisation

Today I'm going to be talking about automation versus that
personalisation with your customers and clients.  


Some of the pros and cons. 

When to use what? 

How you can go about providing better service. 

How using automation and system can help you scale.

How you can go about mapping out your processes to then see
which system best support your business model. 

And some customer support issues and how to resolve
them