B2B buyers consume an average of 13 content pieces before deciding on a vendor

Succeeding online comes down to communication.

This is a breakdown of where prospects consume content before
deciding to buy.

️  Directly through vendor website — 70%
 Internet search — 67%
 Social media  — 53%
 Sent to me via email — 41%
 Word of mouth — 33%

Are you achieving the minimum communication necessary to satisfy
the intent of your prospects?