Embedding Sustainability and Circularity With Material Intelligence for Responsible Sourcing in Digital Supply Chains with Veera Johnson, Co-Founder of Circulor

In Latin, the word Circulor means 'to form groups'. Doing
business responsibly is now a business imperative and enabling
the network effect through sustainable supply chains and circular
economy is Circulor's unique mission.


In episode 57, host Sheri Hinish (SupplyChainQueen) chats with
Veera Johnson - supply chain extraordinaire, woman of many trades
including owning a retail operation at 16 + an acting feature in
Aladdin, and current co-founder of Circulor. We explore why
sustainable benefits in supply chains have historically been
consequential, not intentional. Veera urges that traceability at
scale - including digital identity and the tracking of physical
material composition - is available now to enable 2nd and 3rd
use, in a reuse, circular economy.


Traceability-as-a-Service, to verify responsible sourcing,
and to underpin effective reverse supply chain infrastructure is
unpacked, including the parts of OEM's supply chains that most
currently have little real visibility into. Within mapped supply
chains, Veera shares how she has proved responsible sourcing in
mining cobalt and 28 other raw materials including green steel in
battery production in engagement with Volvo and Polestar. Lastly,
with a breadth of experience, Veera shares hard-earned lessons
that patience, creating the space for change, and self care are
critical to success.


To learn more about Veera and Circulor, visit
https://www.circulor.com/ and connect on LinkedIn
https://www.linkedin.com/in/veera-johnson-3830271/


To learn more about the Supply Chain Revolution, visit
SupplyChainQueen.com


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