Trusting Your Intuition IS the Secret to Success with Sandra Campos, Retail Tech CEO & Entrepreneur

Sandra Campos is an internationally recognized retail technology
CEO, entrepreneur, and retail executive.


A child of entrepreneurial, immigrant parents, Sandra’s
upbringing was characterized by a focus on education, helping out
in her family’s tortilla business from a young age, and
experimenting with her own entrepreneurial ventures in fashion.
Sandra’s love for fashion and buying led her to New York City,
where she was thrown completely in the deep end. Over the years,
Sandra worked multiple jobs, paid off debt, and ate potatoes for
lunch; all of which taught her resilience, grit, and never giving
up. 


Sandra has been instrumental in launching brands like DKNY, Polo
Jeans as well as her own venture with Selena Gomez which grew to
over $100M in annual sales turnover per year over the course of
six years. She then became president of Global Brands Group,
which owned brands like Bebe, BCBG, and Juicy Couture. She most
recently was the CEO of the iconic brand, Diane Von
Furstenberg.  


Now, she’s the CEO of retail tech start-up Project Verte and the
founder of Fashion Launchpad, an online education platform.
Sandra advises various startups, is part of the advisory group
for Athena Technology Acquisition Corp (a SPAC on the NYSE), and
is on the Board of Directors for Big Lots. 


We talk to Sandra about changing careers from a small town in
Texas to the runways of New York, making a major life pivot after
getting divorced and raising her three children as a single mom,
setting goals (and the magic number), listening to your inner
voice and so much more!


In this episode, we talk to Sandra about:


* Sandra’s family history, the environment that she grew up in,
and the role that her upbringing has played in her success.
[3:20]


* What Sandra has learned from her mother about financial
management. [11:50]


* Exposure to entrepreneurship that Sandra’s children have had
from a young age. [16:27]


* Push and pull factors that drove Sandra into the business
world. [24:08]


* Milestones that Sandra has set for herself throughout her life,
and the value she sees in this practice. [30:17]


* Three: the magic number when it comes to goal setting.
[33:10] 


* Why, as an entrepreneur, you need to learn to say no. [34:32]


* Challenges that Sandra was faced with after she made the
decision to get divorced. [38:58]


* Sandra’s involvement in her entrepreneurial venture with Selena
Gomez. [40:19]


* Something Sandra wishes she had done differently when she left
the corporate world. [45:54]


* Advice from Sandra about figuring out what balance means to you
personally. [50:50]


* Sandra shares what she learned about leadership from working
alongside Diane von Furstenberg. [52:48]


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Follow Sandra:


* Sandra Instagram: https://www.instagram.com/sandracamposnyc/


* Fashion Launchpad: https://fashionlaunchpad.com/ 


Follow Yasmin:


* Instagram: https://www.instagram.com/yasminknouri/


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