All Things Women, Money & Mindset with Sallie Krawcheck, Founder of Ellevest

Sallie Krawcheck is the CEO and Co-Founder of Ellevest, a
digital-first investment platform working to help close the
gender wealth gap by “redefining investing for women.”


Sallie’s professional mission is to help women reach their
financial and professional goals… or as she says to get more
money in the hands of women. She’s definitely on her way as
Ellevest recently announced they have $1Bn under
management. Before launching Ellevest in 2016, Sallie was
one of the highest-ranked women ever to have worked on Wall
Street: She was the CEO of Merrill Lynch, Smith Barney, US Trust,
Citi Private Bank, and Sanford C. Bernstein. She was also CFO for
Citigroup. Prior to that, Sallie was a top-ranked research
analyst covering the securities industry.


Sallie is widely recognized as one of the most influential women
in business. She has been recognized by Inc. as a "Top Female
Founder", called "The Last Honest Analyst" by Fortune magazine,
and was named the seventh most powerful woman in the world by
Forbes. We’ll chat with Sallie about her journey leaving her
small hometown to high-powered positions in Wall Street, how she
dealt with two public firings and the many career pivots that led
her to start Ellevest. We'll also discuss why women need to talk
more about money and start investing in order to close the gender
wealth gap. 


In this episode, we'll talk to Sallie about:


* Sallie’s experience of school, difficulties she faced, and
how this made her resilient. [6:22]


* The impact that being bullied had on Sallie’s will to
succeed in life. [7:19]


* How Sallie landed in investment banking after going to
school for journalism. [8:13]


* The shame and guilt Sallie felt around hating a career she
thought she wanted. [10:37]


* How Sallie carved out time to find out what she truly
wanted to do with her life. [11:41]


* Dealing with rejection and the power of a growth mindset
to keep pushing. [15:22]


* Sallie’s take on why being a woman on Wall Street helped
her in many ways. [16:47]


* What happens when women are seen to be looking for power
and attention. [18:14]


* Sallie’s two public firings and the lessons she learned
from both of them. [20:25]


* How Sallie, whose identity was attached to her career,
dealt with being fired. [23:42]


* Women have been socialized into believing men are better
at money. [29:00]


* The stress that comes with running your own business and
the loneliness you face. [30:14]


* Sallie’s experience raising funds for Ellevest and why it
differed from other startups. [36:21]


* What Sallie wishes they had done differently in her
company. [39:32]


* The value of networking and why women need to do a better
job of it. [40:38]


* Some first steps women who have not invested can take to
get started. [43:30]


* If you feel nervous about investing, start small and watch
what happens. [48:40]


* Why Sallie does not like the idea that women have to
strive for work-life balance. [49:35]


* We need to normalize failures because striving to be
perfect puts extra pressure on women. [55:11]


* The reason that men are better at taking risks, according
to Sallie. [56.39]


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Follow Ellevest:


* Company Instagram: https://www.instagram.com/ellevest/


* Website: https://www.ellevest.com/


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