How Robert Craven’s Unique Framework (and British charm) Helps Agencies to Scale Profitably

Agency owners are notorious for not paying themselves enough. They
can also struggle to scale their business and incomes, whilst
continuing to serve their clients at the same time.

I chat with Robert Craven, managing director of The Directors’
Centre and founder of GYDA Initiative, and we uncover his unique,
innovative strategy for assisting agencies in effectively scaling
their businesses.


If you’re an agency owner looking for the answer to make your
agency profitable and grow massively, you’ll want to tune into
this episode.






Discussion Points:


0:00 Introduction 


02:25 - Robert’s Background Story


04:06 - Robert's Motivator to Help Agency Owners


06:28 - Robert’s Long-term Strategy for Agency Owners


08:08 - Strategy #1: Give Yourself A Performance Rating


08:32 - Strategy #2: Determine Your Purpose


09:31 - Strategy #3: Set Your Goals


09:53 - Strategy #4: Mark Your Milestones


10:07 - Strategy #5: The “Devil’s Pawn"


10:22 - Strategy #6: Map Out Your Plan


14:16 - Agency Owners Having Difficulties to Change their
Strategy


15:44 - Hidden Traps that Keeping Agency Owners get to the Next
Level


20:17 - Roleplay Scenario: The 90-day Fix for an Agency Owner


31:00 - 'My Best Year Yet’ Process


32:17 - Final Thoughts and Insights


33:27 - Outro


 


Resources: 


Connect with DUDE on the following social channels 

Facebook https://www.facebook.com/dudeagency

Instagram https://www.instagram.com/dudeagency.io/



Visit our YouTube channel
https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw

Check out our website and see how we can help you run a
profitable agency https://dudeagency.io/

Reach out to Robert Craven through:

Website: https://robert-craven.com/ and
www.GYDAinitiative.com 

Facebook: https://www.facebook.com/robert.craven1

Twitter: https://twitter.com/robert_craven

YouTube channel:
https://www.youtube.com/c/RobertCraven 





About the Guest: 


Robert Craven is one of the UK's best-known and
sought-after speakers on entrepreneurship and innovation. He is
the go-to expert on growing digital agency businesses – in Q4 of
2016, he spoke to over 4,000 agencies from Sarajevo to Singapore,
Athens to Amsterdam. He wrote best-selling books such as The
Check-in Strategy Journal: Your Daily Tracker for Business and
Personal Development, Customer Is King, Grow Your Digital Agency,
GYDA Initiative – Strategy Workbook, etc.


Get a hold of more podcast episodes through our website. You can
also tune in and subscribe to Operation Agency Freedom on Apple
Podcasts and Spotify. Thank you for tuning in!