OAF 166 Navigating Business Challenges with Kristina Witmer

Hey there listeners, Chris Martinez here, your host of Operation
Agency Freedom. We've got an exciting episode in store for you
today as I sit down with the amazing Kristina Witmer, president
of the Witmer Group.


Kristina brings over 14 years of experience running a successful
marketing agency focused on lead generation in the tech space. In
our conversation, we dive into her entrepreneurial journey, from
navigating the transition from print to digital early in her
career, to pivoting and launching her own business after a
partnership dissolution.


We discuss the challenges and triumphs of agency life, and
Kristina shares her wisdom on empowering teams, building client
trust, and aligning your business with your lifestyle and goals.
She also offers keen insights into how AI is impacting the
marketing landscape and the importance of leveraging technology
to work smarter.


Kristina's story is one of passion, determination and the
willingness to embrace change. Her advice is relevant and
relatable whether you're just starting out or a seasoned agency
owner.


So sit back, grab your favorite beverage, and get ready to be
inspired by this conversation with the one and only, Kristina
Witmer. You're listening to Operation Agency Freedom, let's dive
in!