Leanne Bats: Empowering Fans to Influence the Future of Sport with RugbyDAO President

Today’s episode, I’m joined by Leanne Bats. Leanne is President
of The RugbyDAO and also holds the title of Head of Web3 at New
Zealand Rugby, where she has been an advisor since 2019.


She has also done work for New Zealand Thoroughbred Racing and
consults in the women’s sport area with READY Sport. Not to
mention she has also founded the internet's coolest climate
action corporation, Tres Cool.


In this discussion, we talk about her early involvement in sport
and the important role that community has played throughout her
playing days and into her professional career – as well as her
transition into, and fascination with, Web3 and digital
innovation more broadly.


Time Stamps


1:00 – Growing up Sport-Mad


5:00 – Community as a Common Thread


6:00 – Taking Inspiration from the Bored Ape Yacht Club


13:00 – Implementing Innovation, and Web3, within an Organisation


16:00 – Launching an NFT Campaign with NZ Rugby and World of
Women


28:00 – Attitude Towards the Term Web3


30:00 – Online will become ‘On Chain’


38:00 – Introducing RugbyDAO


48:00 – Democratising Creativity with AI


Additional Links


All Blacks' Performance Labs


New Zealand Rugby Takes First Step into the Metaverse


Pioneering the Future of Rugby with Emerging Tech


Video: How an NFT Book Can Fight Climate Change - Web3 Academy


Connect with Leanne on LinkedIn - ⁠here⁠


Connect with Andy on LinkedIn - ⁠here