Jeff Dodds: Captivating Motorsport Fans in New Ways with Formula E CEO

Today’s episode I’m joined by Formula E’s Jeff Dodds. 


In his role as CEO, Jeff is spearheading the evolution of the
pioneering electric motorsport world championship, best-known for
it’s promotion of sustainability within elite sports—a mission
that's more vital than ever.


Before taking the helm, Jeff honed his leadership prowess within
the dynamic landscape of Virgin businesses. From his most recent
tenure as Chief Operating Officer at Virgin Media O2, to his
multifaceted roles at Virgin Media prior to that, which
included spells as COO, Managing Director and Chief
Marketing Officer.


Having also held executive roles outside of Telecoms, at the
likes of Callaway Golf and Honda UK, Jeff has a wealth of
insights to bring to the table for the still-young racing series
as it moves into it’s next phase of growth, something that we
discuss heavily.


So, without further ado, please enjoy my conversation with Jeff
Dodds.


Time Stamps


2:00 - Applying Lessons from Telcos


4:00 - Working for a Virgin Business


7:00 - What Differentiates the Formula E Product?


10:00 - Balancing Purpose and Product


15:00 - Retaining Competitive Balance


21:00 - Hosting an E-Prix on the Streets of Tokyo


27:00 - The Benefits to Being Young


29:00 - Can Men and Women Compete in the Same Racing Series?


36:00 - Going Behind a Paywall in the UK


45:00 - Looking to the Future


Additional Links


Connect with Jeff on LinkedIn - ⁠⁠here⁠


Connect with Andy on LinkedIn - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠