How to Sell Consulting Services By Phone

George is the owner of a small tanning bed business. He called
looking for some advice on how he could grow his business. I
invited George to talk in more detail about his goals. Listen in as
I take George through the HMA Opportunity analysis in an effort to
discover (HMA) Hidden Marketing Assets. More importantly, listen to
the willingness of George to grow his business. And finally, listen
as George hires me to develop a USP for his business. Developing
the USP is the first recommended product we teach our HMA
consultants to activate for clients. I am looking forward to
working with George and to get his business hopping in the next few
months. The purpose of this audio interview is to provide
suggestions to identify hidden marketing assets (HMA) and to
develop a unique selling proposition (USP) to increase George's
customers. This is an exclusive interview from Michael Senoff at
www.hardtofindseminars.com.