What TikTok’s $200m Creator Fund Means For The Ever-Shifting Social Landscape

With TikTok constantly involved in the political conversation in
the U.S resulting in uncertainty surrounding its future, the
company has retaliated with creator funds, the promise of U.S
jobs, algorithmic transparency and even a few biting words for
its competitors.


In this episode, we explore how TikTok are learning from the
failures of previous social media apps to survive and thrive,
whilst discussing whether this fund among many other recent
developments are simply for political PR, or are indicators of
TikTok’s real desire for change.