Finding Your Niche in Advertising with Karim Zariffa

Karim Zariffa is a director and artist based in Quebec, Canada who
has produced advertisements for high-profile clients including
Google, Toyota, Master Card, and BMW. Karim’s artistic vision as a
director is a vibrant and playful one. Known for his distinctive
art direction, he works in a bold color pallet with handmade
tangibility and in-camera magic, both in his TV commercials and a
wide variety of multi-disciplinary design based projects. His
award-winning work has taken him around the world to work with the
biggest brands out there. He loves to work closely with agency
creatives to develop concepts together. His body of work is fun,
creative and smart, just as is his approach to life. Learn more at
https://karimzariffa.com/ and find him on Instagram @karimzariffa.
To find out more about Laura and her work please visit her website
at www.laurapowers.net. You can also find Laura on Twitter
@thatlaurapowers, on Facebook @thatlaurapowers, and on Instagram at
laurapowers44.