Sports Biz - Out to Lunch - It's Baton Rouge

You could say we re sports crazy in south Louisiana. And with good
reason more professional athletes come out of Louisiana per capita
than any other state in the U.S. Maybe it s our famous cuisine. Or
the chemicals in our environment Whatever the reason, It s taken us
a while to capitalize on one of our greatest natural resources, but
that is starting to change. Our sports obsessed culture is spawning
a growing number of sports related businesses. Eric Engmann is
helping to lead the charge and grow the business of sports in
Louisiana and, particularly, the Capital Region. Eric is vice
president and CEO elect of the Baton Rouge Area Sports Foundation.
For more than two decades the Sports Foundation has worked to bring
sporting events to Baton Rouge and has worked with local, regional
and national sports events coordinators in planning and executing
their events here. Eric has been with the Foundation since 2007 and
has master s degrees both in sports administration and business
administration. He was promoted to executive vice president in 2012
and later this year will take over from the Foundation s longtime
CEO, Jerry Stovall. Joseph Tucker is a sports entrepreneur making a
return trip to Out to Lunch. His first venture, Hydra Guard the
hydrating sports mouth guard was featured in an earlier show. In
the 15 months since then, Joseph has launched a second product
Hydraguard Recharge, a sports drink that has many times more
electrolytes than the leading sports drinks with just a fraction of
the sugar. It just hit store shelves and already orders are pouring
in. This is an illuminating conversation about a growing sector of
Baton Rouge sports business beyond LSU sports, but connected to LSU
entrepreneurialism. Photos at Mansurs On The Boulevard by Ken
Stewart.

See omnystudio.com/listener for privacy information.