Episode 150 - What You Can and Can't Control in Sales

Visit http://JohnBlakeAudio.com to Learn How to DOUBLE Your
Enquiry-to-Sale Conversion with The Lead Flow You Already Have.


In this episode, we are going to discuss what are the things that
you have control over in sales and what are the things that you
simply can’t control. 


This is a very important topic because often people assume they
can implement their sales process in a way that guarantees
success with any given client. You may be able to increase the
chances of success, but there are some things that are
unpredictable. 


It is very common for people to think that they do have control
over who buys and who doesn't. Let’s set things straight once and
for all, you don’t have control over that! Nobody does! 


You can’t imagine how many times I thought “oh, these guys are
definitely going to buy” and they didn’t; you have no idea how
many times I’ve talked to people that seem very cautious or very
uncertain about buying and they ended up doing it, who’d have
known! 


The point is, you cannot control WHO buys and WHO doesn’t, but
you can control so many things around that same
situation.  


Let's say you don't have a framework that you're using, but let's
just say you talk to 10 people. What I know is that an average of
about two to three people out of those 10 people are going to
buy. 


That’s why you use a framework, to have a proper process that
increases your chances of success. Even then, you will not know
who is going to buy and who isn’t, but you will make sure you do
everything that is in your power to get from having two or three
people buying from you to having up to seven out of every 10
people you talk to. 


Listen to this episode to learn what you can do to improve your
process and to identify what are the things you just can’t
control in sales conversations. I know it will give you some
peace of mind if you need it and it will also help you get better
at sales by working on key areas. 


To DOUBLE your lead-to-sale CONVERSION with the leads you already
have, go to http://JohnBlakeAudio.com for his exclusive, free,
no-fluff, audio training and companion PDF guide.
Inside you’ll get word-for-word email follow-up templates, phone
scripts, and more that you can put to use today.