Episode 152 - The Five Big Objections Most Buyers Have

Visit http://JohnBlakeAudio.com to Learn How to DOUBLE Your
Enquiry-to-Sale Conversion with The Lead Flow You Already Have.


Today we're going to talk about five reasons why a client will
not buy from you. 


These are the five things that you need to check off, that are
really important in terms of somebody making a decision to take
the next step. 


This is really interesting because most people think that the
main consideration on why people either buy something or don't
buy something, is how much it costs. And this isn't true, there
are a lot of different reasons why somebody won’t buy. 


Money’s absolutely a consideration, but If you use the framework
that I teach, you will have a process that allows you to uncover
a big enough problem, such that the actual investment in you, at
least from a monetary perspective, looks small by
comparison. 


Time is another very common objection. “How long will it take for
me to get a result?”, “What is my time investment for this
particular purchase?”  


These may be the two reasons most people think about when they
hear about sales objections, but there are more, and more diverse
things to be aware of if you want to mitigate the power these
reasons have over people. 


It is incredibly useful to be aware of them because you can then
recognise what the issue is with a particular client, acknowledge
their concern, and adjust your approach to minimise the impact of
any objections they may have. 


Listen to this episode to learn what these five reasons are, and
to learn a framework that will help you in your written
communication, and conversations with clients. Don’t miss it, I
know it will be really valuable for you. 


To DOUBLE your lead-to-sale CONVERSION with the leads you already
have, go to http://JohnBlakeAudio.com for his exclusive, free,
no-fluff, audio training and companion PDF guide.
Inside you’ll get word-for-word email follow-up templates, phone
scripts, and more that you can put to use today.