How to Get Traditional Publishing Deal

Today I am talking to Farnoosh Brock. I've been following her
online since few tears already. Farnoosh is an inspiring online
entrepreneur. She quit her 6 figure job and now is the passionate
founder and president of Prolific Living. She has also been
published by a major publishing house - twice!
Farnoosh Brock's Story

Farnoosh had a long 11+ years corporate career. She had
everything you could imagine for a perfect dream corporate job.
But she wasn't happy. She was looking for something that would
fulfill her. She was looking for distractions to keep her busy -
so Farnoosh started blogging. And blogging took off for her.
Maybe that's because Farnoosh was passionate writer. For several
years Farnoosh's blog was a hobby, but it grew with the time and
more it grew more she was interested in blogging and less
interested in her corporate job.


In 2010 Farnoosh attended the bloggers conference the
Blogworld event in Las Vegas.


At that conference I saw people, who have turned their online
blog into a full time business.


She came back home from there and started looking at her blog as
business. She started her newsletter, thought about launching her
first product and write her first book - Writing Manifesto. She
gave it away to her readers, but it did not do well because they
were coming to her blog for personal development.


At that point Farnoosh was assigned a project she did not want to
work on. She also felt so unhappy at work. That is why Farnoosh
resigned. 2 years after that she even hired her husband to come
on board and together they are running their online business now.
The Entrepreneurial Journey

Farnoosh told:


"My company was my identity – my corporate job. Not a minute of
this three years I have regretted my decision. Have I missed
anything – anything at all. I’ve almost forgotten that I was part
of that corporation. This is so the right thing for me. There has
never been that looking back and thinking that I should have
staid – ever!


There’s leaving where you’ve been miserable and there’s arriving
to that next place. And that has been very difficult.


Even before the publishing deal came, I was self-publishing my
own books and creating my own products. There have been products
which did not do well. In fact the very first product I was in
love with myself it didn’t do well at all and it was too hard to
come to terms with that.


And it’s so necessary – it has to happen. You have to fail and to
deal with it. And to learn from it and to see that it’s part of
the process. You just don’t quit something and jump to a series
of success. It does not happen that way to anyone.


Everyone that you admire has had struggles. It was a shift to
being very much on your own. It is a lonely journey – so you have
to create opportunity to connect. You have to be part of
mastermind, support communities, etc that will help you. The one
thing that helped me get me through was the support of my
husband.


When you see online entrepreneurs, writers, bloggers – the people
who are really successful, they get help. They hire mentors, they
hire coaches. They invest in themselves, they put money on the
table. Be willing to invest in yourself.


There is no secret formula. You just have to follow the road. If
this is your road you have to take it."
 How did Faroosh get traditional publishing deal

Farnoosh said:


"At first I published 5 self-published non-fiction books on
Kindle. Most successful book on Kindle store was the green
juicing guide. It was selling 100s of copies a month at $9.99.
You plan your entrepreneurship journey and something completely
different happens. So that success was quite unexpected.


That book was actually how traditional publishers found us. They
contacted us. At first they refused. When they came and...