What to Do with Your Writing?

Important Note:


I would like to start by reminding that the podcast is sponsored
by the Author Marketing Institute. AMI wanted me to let you know
that their next event for authors is coming up at the end of Jan.
It's called Author Marketing Live and it's a virtual conference.
That means you can attend from your home or office and see all
the presentations via your computer or tablet. Grab a seat today
to learn from best sellers like Steve Scott, Joel Comm, Lewis
Howes and Peter Shankman, and more. You can grab a ticket
to the event for only $99 if you use the coupon code "ani" during
checkout. That's $49 off the regular ticket price. Just visit
www.authormarketinglive.com to register.


And now let's get to my guest!


Heather Hart is an internationally best-selling and award winning
author, book lover, author coach at TrainingAuthors.com and owner
of BooklyBooks.com. Her desire is to help other authors
successfully publish and market their books while continuing to
author, contribute to, and market multiple book marketing and
faith-based books herself - and to have fun doing it!


Below are the main highlights from the
interview:


The biggest struggle newbie writers have is knowing what to do
with their writing.


You can upload in Kindle and become published author in less than
24 hours with zero money down. But once it's on there it's not
easy to sell. It is more than about just writing.


Things that absolutely have to be done before uploading to
Amazon:
have the book edited formatting is important get professional
book design

You have to get into marketing mindset to sell your book. Big
part of that is learning who your audience is and what will
convince them that your book is worth reading.


[spp-tweet "Readers don't need to hear "buy my book". They want
you to convince them why they need your book"]


The most important thing is to take your time to connect to your
readers. Let them know you're real person and you really care.


If you want to sell to readers continuously you have to build
relationship with them. Building those relationships builds
friends and fans - not just readers.


Just be yourself cause that's what readers wanna know anyway.


No matter where you're at you can always grow and improve. It's
never finished. It's a journey. It's a lifestyle.


Being an author is part of who you are and it's part of what you
do.