Sell More Books

Giveaway Celebration


I am really happy to announce that last week my podcast passed
50k downloads. This may not sound too much for some, but for me
it is very special. The reason is - when I was launching Write 2B
Read the biggest fear I had was that no one will listen. That's
what I was scared of most. So reaching 50k downloads is huge!


To celebrate that (+ my birthday this month) I created a giveaway
for writers, which you can see here. The winner will get
Scrivener + 2 books, which will help become successful
self-published author. Please check it out and share with those,
who might be interested.
Now let's get to the interview

My today's guest is Bryan Cohen. Bryan is an actor, freelance
writer, author and an occasional game show contestant. He has
written over 30 books, which have sold more than 30,000 copies.
His newest book is Ted Saves the World, the first book in a
new YA paranormal/fantasy series. 


With Jim Kukral from Author Marketing Club, Bryan co-hosts The
Sell More Books Show.


He’s also been keeping a blog to help creative writers find new
inspiration for the last five years. Check out Build Creative
Writing Ideas here.


Bryan’s writing has appeared on over 100 blogs, including The
Creative Penn, Helping Writers Become Authors, HughHowey.com and
RachelleGardner.com.


In this interview we discuss how to deal with 2 separate
audiences, how to manage time,sell more books and prepare book
launches.
Interview Highlights

How to deal with different audiences?


Different audience should be approached differently. Bryan has 2
separate audience building approaches (blog fir non-fiction and
videos for fiction), 2 separate websites and different e mail
lists.


How to Sell More Books?


In order to sell more books, you need the three things mentioned
below:


1. Get the fundamentals right (strong book
cover, professionally edited text, catchy title, etc.)


Everything about your book listing page online has to be
indistinguishable from the traditionally published and
professionally .... book.


[spp-tweet "If your book looks like a self-published book it's
unlikely that people will buy it. "


2. Mailing List


3. Building Relationships


How to Launch a Book?


From the first day you're writing your book, you're considering
your marketing and planning your book launch. You need to plan
everything way in advance.


Food for Thought


[spp-tweet "It is better to be rejected and sell more books, than
it is to not be rejected and never try."]
Don't Forget

As you already know the podcast is sponsored by the Author
Marketing Institute. AMI wanted me to let you know that their
next event for authors is coming up at the end of Jan. It's
called Author Marketing Live and it's a virtual conference. That
means you can attend from your home or office and see all the
presentations via your computer or tablet. Grab a seat today to
learn from best sellers like Steve Scott, Joel Comm, Lewis Howes
and Peter Shankman, and more. You can grab a ticket to
the event for only $99 if you use the coupon code "ani" during
checkout. That's $49 off the regular ticket price. Just
visit