There Are No Rules, There Are No "Best Practices"

Today me and Peter Ross are talking about producing honest
content, not having a niche, and how he engages with his
audience. Peter blogged for years without getting any traction,
until one day few months ago one of his posts on Medium
called Lifestyle Design? Please, Shut the Fuck
Up blew up. It went viral and many people
(including me) discovered Peter and his content. So basically,
Peter got into a position where the audience found him.


Join the Brand Architect Club here!