Andrea Lisbona | Make Hand Hygiene Sexy Again

#167 – On today’s episode, Anthony & Josh chat with
entrepreneur and founder and CEO of Touchland, Andrea Lisbona.
Andrea shares the latest from her latest Touchland campaign, what
points she wanted to get across with the messaging, how she got
involved in the hand sanitizer world in the first place, and how
she plans to make hand hygiene sexy. Later, they get into why
Kickstarter is so crucial to help get new brands off the ground
and how the differences between marketing her product in Europe
compared to the US. You can follow Touchland on Instagram
@Touchland, check out the website www.Touchland.com and follow
Andrea on Instagram @AndreaLisbona