OneTeam Partners - Helping athletes maximize their name, image and likeness rights

Interviewing Henry Lowenfels, Chief Product Officer at OneTeam
Partners


One Team Partners is a one-of-a-kind solution that helps athletes
maximize the value of their name, image, and likeness rights.
OneTeam specializes in group licensing, marketing, media, and
investing. Through their partnerships with Players Associations,
OneTeam’s mission is to transform the way all athletes
participate in business by putting them at the center of the
commercial ecosystem. They develop authentic relationships
between athletes and brands and deliver integrated, turnkey
solutions across sponsorship, athlete marketing, content, and
digital marketing. To learn more, visit www.joinoneteam.com


In this conversation, Henry talks about how video games and
trading cards was the focus on which the business was initially
founded, surrounded by other elements of opportunity that could
really bolster the licensing business. The idea of collectibility
that’s associated with sports stemming from trading cards to now,
digital collectibles fascinating Henry and OneTeam Partners. He
talks about how VR and Web3 are incomparable due to the massive
engagement and money being invested in Web3. And about tokens
enabling you to enter into a new world and a new type of
experience Henry also mentions a kind of a booster program that
will allow users the ability to get access to their favourite
players.


Hosted by Rohn Malhotra from SportsTechX - Data & Insights
about SportsTech startups and the surrounding ecosystem.