The Sports Tech Allstars Podcast

Continuing the Global Sports Tech VC Report series, the SportsTech Allstars presents: Mohit Pareek, Principal at  DrakeStar Partners In this episode, we discuss Mohit's journey in the advisory space, recent transactions in sports tech, and the current state of the market as it transitions into 2024. The conversation highlights the importance of profitability for startups, the dynamics of middle market transactions, and the exciting areas of innovation within sports tech, including fan engagement and AI. Mohit shares insights on the future of DrakeStar and the sports tech industry as a whole. Takeaways 2024 is seen as a transition year for the sports tech industry. M&A activity in sports tech is at an all-time high. Profitability is crucial for startups seeking acquisition. Fan engagement is a key area of innovation in sports tech. Middle market transactions are increasingly important in the sports sector. The sports tech industry is experiencing a surge in investment and interest. AI and analytics are transforming the sports media landscape. DrakeStar is committed to supporting innovative sports tech companies. To learn more, visit: https://www.drakestar.com/  Get in touch with Mohit Pareek at: https://www.linkedin.com/in/mohitpareek/ Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Data & Insights about SportsTech startups and the surrounding ecosystem. Download the 2024 Global Sports tech VC Report here: sportstechx.com/reports/gstvcr24 Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/ Chapters 00:00 Introduction 03:45 Mohit's Journey in Sports Tech 06:41 Recent Transactions in Sports Tech 09:29 2024: A Year of Transition 12:45 Importance of Sports Tech in M&A 15:44 Focus on Mid-Market Transactions 18:20 Profitability and Valuation Trends 21:26 Exciting Areas in Sports Tech 24:25 Future Outlook for Drake Star 27:28 Favorite Sporting Moments

️ On another special episode of the Sports Tech Allstars Podcast, we present: Mitch Heath, Founder at Mitch Heath Coaching, Co-Founder at Teamworks and a Start-up Coach, Advisor and Investor. In this conversation, Mitch Heath shares his journey in the sports tech industry, discussing his role as a co-founder of Teamworks and his current focus on mentoring and investing in emerging sports tech startups. He emphasises the importance of identifying opportunities for efficiency and revenue generation in the sports sector, highlighting innovative companies he has worked with. Mitch also shares key learnings from his early days at Teamworks. The discussion also touches on trends in personalised health and athlete monetization. Takeaways Mitch Heath emphasises the importance of mentorship for the next generation of tech companies. Focus is crucial; companies should concentrate on their core strengths. Customer success should be prioritised over aggressive marketing strategies. The sports tech industry is ripe for innovation, especially in personalised health. Networking is key to discovering new opportunities in sports tech. Emerging sports and women's sports present significant growth opportunities. Tech can help streamline athlete endorsements and monetization. Investing in customer relationships leads to organic growth through referrals. Understanding market timing is essential for startup success. The sports industry is evolving, with new technologies becoming accessible to the general public. To learn more, visit: www.mitchheath.com/ Get in touch with Mitch Heath at: www.linkedin.com/in/mitchheath/ Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Data & Insights about SportsTech startups and the surrounding ecosystem. Download the 2024 Global Sports tech VC Report here: sportstechx.com/reports/gstvcr24 Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/ Chapters 00:00 Introduction  03:15 Journey in Sports Technology 05:57 Identifying Opportunities in Sports Tech 08:45 Innovative Companies in Sports Tech 12:01 Key Learnings for Startup Founders 17:53 The Importance of Customer Focus 20:39 Trends in Personalized Health and Athlete Monetization 25:22 Networking and Finding Opportunities 27:24 Future Plans

A special episode to shout out Sport Marke Medien on 2nd and 3rd December which is a part of the leading international sporting goods trade fair ISPO Munich. The Sports Tech Allstars presents: Hendrik Ungelenk, Teamlead for the conferences of the ESB Marketing Networking In this conversation, Rohn and Hendrik Ungelenk discuss the upcoming Sportmarker Medien event, which aims to bring together leaders in media and brand commercialization within sports. They explore the objectives of the event, the structure of the ESP Marketing Network, and the focus on tech innovation and investment trends in the sports industry. Hendrik shares insights on the event's speakers, successful use cases from the network, and future plans for growth and relevance in the sports marketing landscape. Get a 20% discount on your ticket with the promo code SMM24_SportsTechX: https://www.sportmarkemedien.com/#stx Takeaways The Sportmarker Medien event aims to create a new platform for sports business discussions. Focus areas include brand marketing, media rights, and commercialization. The ESP Marketing Network has over 600 partners in the DACH region. The event will feature over 250 speakers and 60 hours of programming. AI and data utilization are key trends in sports technology discussions. The conference aims to gather diverse topics under one roof for better networking. To learn more, visit: https://www.sportmarkemedien.com/#stx Get in touch with Hendrik Ungelenk at: https://www.linkedin.com/in/hendrik-ungelenk-65b214172/   Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Data & Insights about SportsTech startups and the surrounding ecosystem. Download the 2024 Global Sports tech VC Report here: sportstechx.com/reports/gstvcr24 Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/ Chapters 00:00 Introduction 06:45 Overview of ESP Marketing Network 11:46 Event Structure and Key Participants 20:13 Tech Innovation and Investment

Continuing the Global Sports Tech VC Report series, the SportsTech Allstars presents: Lauren Pedersen, CEO at SportAI. In this conversation, Lauren Pedersen, CEO of Sport AI, discusses the innovative use of AI and computer vision in sports technique analysis, particularly in racket sports. She shares insights on the challenges of traditional coaching methods, the recent funding successes of Sport AI, and the company's vision for expanding into other sports. The discussion also touches on the importance of democratising access to sports coaching, the role of technology in enhancing fan engagement, and the future of AI in sports commentary. Takeaways - Sport AI uses AI for technique analysis in sports. - AI can provide objective feedback for athletes. - Recent funding includes notable investors like Magnus Carlsen. - Partnerships with platforms like Matchi enhance user experience. - AI can personalise equipment recommendations for players. - Democratising access to coaching is a key goal. - AI commentary can revolutionise fan engagement in sports. To learn more, visit: sportai.com Get in touch with Lauren Pederson at: https://www.linkedin.com/in/laurenmartinpedersen/  Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Data & Insights about SportsTech startups and the surrounding ecosystem. Download the 2024 Global Sports tech VC Report here: sportstechx.com/reports/gstvcr24 Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/ Chapters 00:00 Introduction  06:40 Sport AI's Vision 12:18 Innovative Use Cases 21:23 Enhancing Fan Engagement