Skilled Nursing License Placed in Escrow During Covid with Randy Gasser, Executive Director, and Angela Feldbauer, Director of Admissions and Marketing, at Woodhaven Retirement Community

In this week’s episode of LTC Heroes, we speak with Randy Gasser,
Executive Director at Woodhaven Retirement Community, and Angela
Feldbauer, Director of Admissions and Marketing of the same
company.


The Woodhaven Retirement Community is located in Livonia,
Michigan, and offers personalized full-service care for adults
aged 55 and older.


Most of the episode focuses on the skilled nursing license placed
in escrow at Woodhaven during Covid-19, and we learn about the
risks and challenges this introduces.


We hear in-depth about the transformation the community has gone
through, and also how they worked through Covid-19. This year, 32
skilled nursing and rehabilitation beds were licensed for luxury
living and long-term care.


Randy also speaks about the people who inspire him in the LTC
industry and how his current self differs from his past self.


Angela discusses the community’s marketing strategies in detail,
explaining the techniques that have worked and how the methods
have progressed and changed over the years. Toward the end of the
episode, Angela reveals what the company’s primary marketing goal
is.


Finally, Randy is asked if there is anything the team would have
done differently during the significant changes made at Woodhaven
Retirement Community.


Learn about the recent big changes made at Woodhaven Retirement
Community by tuning in to the latest episode of LTC Heroes with
Randy Gasser, Executive Director at Woodhaven Retirement
Community, and Angela Feldbauer, Director of Admissions and
Marketing there.


Resources:


Woodhaven Retirement Community

randyg@woodhavenrc.org



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