Public Relations in Long-Term Care at The Evangelical Lutheran Good Samaritan Society with Nate Schema, Vice President of Operations at The Evangelical Lutheran Good Samaritan Society
41 Minuten
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vor 4 Jahren
In this week’s episode of the LTC Heroes podcast, we chatted with
Nate Schema, Vice President of Operations at The Evangelical
Lutheran Good Samaritan Society—the biggest not-for-profit
provider of senior housing and services in the United States.
The main topic of the conversation is public relations in
long-term care and how the organization has made more effort to
be in the public eye. The episode begins with Nate sharing more
information about his background in long-term care. We learn that
Nate has over 15 years of experience in the industry.
Nate discusses the importance of caring for residents and
treating them as you would family members. He explains how staff
members put residents’ needs first and make them feel special.
Then, Nate goes on to explain how The Evangelical Lutheran Good
Samaritan Society used to shy away from the public eye and how
they’ve made the steps to change that and why.
We learn how staff members made the brand more visible in the
public eye. Towards the end of the episode, Nate also gives
advice to other organizations who may want to follow in their
footsteps.
Learn how The Evangelical Lutheran Good Samaritan Society
improved their PR strategy to be more visible in the public eye,
by tuning into the latest episode of the LTC Heroes podcast with
Nate Schema, Vice President of Operations of the company.
The Evangelical Lutheran Good Samaritan Society
We appreciate you listening, and we are motivated by your
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Group for Nurses and our exclusive Linkedin group for Long-Term
Care Owners. We look forward to seeing you inside the community.
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