GTM01 - The Sales Discipline and FinTech, with Jennifer Bers, Ex VP Sales at Onfido

A very honest conversation about sales with the one and only
Jennifer Bers, who lives and breathes sales
excellence, and has lost none of her passion and energy around
the craft. Her drive and results are incredible.


Highlights:
- There are four key traits to look out for when Sales hiring:
intelligence, integrity, hunger and coachability
- In order to structure your team, you need to understand the
market you’re going after
- Understanding and implementing MEDDPICC when managing a team in
order to forecast accurately


Jennifer has had an incredible career in sales, both as an
individual contributor and as a leader, in her positions as
National Account Executive at Yahoo, UK Sales Director at
Bazaarvoice and VP of Sales at Onfido, now taking a temporary
break from staring at Zoom for 12 hours a day. 

In this episode we explore how Jennifer has developed her skills,
built teams, grown companies and figured out the GTM formula.


Hosted by Andy Leaver, Operating Partner at Notion Capital, and
Paul Papadimitriou.

Read more about what we talked about:
https://notion.vc/resources/the-sales-discipline-and-fintech/